Taco Bell in Mexico?

Take a look at this article I found on MSNBC. http://www.msnbc.msn.com/id/21209104/.

The article points out that Taco Bell has recently re-opened in Mexico City in 15 years. Much like many other developing countries, the United States has swept Mexico over with large corporation chains such as Starbucks, McDonalds, etc. But with Taco Bell, it's a different story. I find it hard to believe that Mexican citizens will enjoy Taco Bell food. To me, it's like Chinese companies coming into the U.S. and start opening Burger joints. Even though Taco Bell claims to be putting an American twist on their food, their main product is "authentic" Mexican food. I feel that Mexican citizens will not receive the "new" Taco Bell well.

This goes back to what we talked about in class about colonization and captialism. I feel that American corporations are in these developing countries for colonization reasons. The U.S. is not only occupying property and land in Mexico but, through these companies (like Taco Bell), there is a form of an Assimilation process.